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Google, EchoStar to tackle TV ad sales market
CNN Money - Apr 03 3:43 AM Move positions No. 1 search engine to upset TV ad sales business. SAN FRANCISCO (Reuters) -- Google Inc. has struck its first major deal to enter the television advertising business with U.S. satellite TV operator EchoStar, a move that promises to upset the cozy way TV ad impact has been measured.
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